The lines are already forming for Black Friday deals.
We found several customers outside of Fresno's River Park Best Buy.
Many are sitting in chairs, others with blankets on the ground.
First in line was Nicholas Estrada who can't wait for the deals.
Nicholas Estrada says, "The TVs, the laptops, cheap you can't beat the prices second the experience. We were having so much fun earlier. It's miserable right now, we've been up a day or two, but night is coming and we'll be well-rested tomorrow; its fun."
This year Black Friday shoppers have a wide range of options as retailers step up to get the most shoppers into stores.
Midnight openings are a thing of the past.
Toys "R" Us, Walmart and Sears plan to offer door buster deals starting at 8 p.m. Thanksgiving night for the first time, while Target will open at 9 p.m.